How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
Lululemon stock rose over 10% on Monday after it was announced that the activewear giant will be added to Wall Street's S&P 500 index.
As travelers collect passport stamps and air miles, they're increasingly seeking opportunities to get quality shut-eye, a Hilton report shows.
The new round of layoffs for Lululemon Studio comes as the athleisure brand turns to Peloton for digital fitness content.
Lululemon's content deal with Peloton won't get in the way of its partnership with Xponential Fitness, the athleisure giant confirmed.
Once competitors, Peloton and Lululemon have entered a five-year global strategic deal centered around content and apparel.
As it leverages artificial intelligence, the digital strength training company points to the continued popularity of at-home workouts.
Peloton will adopt college sports partnerships as part of its new B2B strategy, starting with the University of Michigan.
Seat post recall costs and a decline in subscriptions have painted a grim picture for Peloton despite its rebranding efforts.
As Peloton pushes to be more than an at-home fitness company, it's looking to meet consumers on vacation or at work.
As Peloton and Lululemon pivot to content, Echelon’s CEO says the Strength Pro is the best connected fitness machine in the market.
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