Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Everyone's chasing the fitness-racing boom. Rather than add Hyrox-branded programming, Life Time is pumping up its own signature event and training classes
Across fitness and wellness, brands from Life Time to Therabody are seeing tremendous value from investing in run clubs and races — some see thoughtful brand integrations as the future of the sport
As luxury fitness pulls ahead in a K-shaped economy, Life Time's new strategy includes building even larger facilities for fewer, higher-paying members
In a special edition of ATN Weekly, we break down Q2 earnings results from publicly traded fitness companies including Peloton, Planet Fitness, Life Time and Xponential
Billy Blanks' Tae Bo — a workout blending martial arts and dance — is gaining traction among fitness enthusiasts young and old
Through a new partnership, NASM-CPTs will now land a guaranteed interview for potential employment in Life Time’s Dynamic Personal Training program
High-end fitness operators claimed four of the ten largest retail leases in New York City in 2025, with major gym deals taking the two top spots
Fitness is filled with opportunities for career growth, although work needs to be done to build the right pathways and drive awareness among the general public.
As HVLPs and luxury clubs pull away, mid-market gyms and boutique studios face mounting pressure to prove their value to consumers.
Life Time is rolling out Dynamic Nutrition Coaching, featuring specialized guidance across its 190-plus clubs.
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