Les Mills

Virtual & Online Fitness Market To Top $250B as Demand Rises

The virtual and online fitness market is anticipated to reach $256.97 billion by 2032, up from $15.82 billion in 2022, per market research.

Seeking a Swolemate? Adidas, Bumble Partner To Connect Gym-Goers

Adidas Training has enlisted the help of dating app Bumble to make it easier for fitness enthusiasts to find a fellow training buddy.

Puma & Meta Mixed-Reality Shopping Experience

Meta Quest, Puma Launch ‘World’s Smallest Gym’

Meta and Puma have teamed up to prove that virtual reality can deliver an amazing fitness experience in the smallest of spaces.

Athletech Rings Nasdaq Opening Bell, Marking New Era for Fitness & Wellness

Athletech News rang the opening bell at the Nasdaq, marking a significant moment for the entire fitness and wellness industry.

The Fitness & Wellness Trends To Watch in 2024

ATN analyzes storylines to watch in 2024, including connected fitness, the rise of strength training and the emergence of weight loss drugs.

Dance, Yoga Were Most Popular Exercise Classes of 2023, Data Shows

Boxing, spin and Zumba were also among the most popular exercise classes in 2023, with strength training ranking surprisingly low.

Les Mills Takes Virtual Fitness Up a Notch With XR Dance

The new Meta Quest 3 game uses hologram versions of professional dancers, which Les Mills says is a first for VR fitness.

Sports & Fitness World Comes Together At World Sports Istanbul 2024

Famous trainers and top brands in sports tech, fitness equipment, wellness and more will gather World Sports Istanbul 2024.

Les Mills CEO Clive Ormerod To Step Down

After several years as Group CEO of Les Mills International, Ormerod is stepping down at the end of December to spend time with family.

Les Mills Enters Mixed-Reality With Bodycombat for Meta Quest 3

Les Mills is taking its mixed martial arts experience to new heights with Quest 3 as the brand continues to target Gen Z.