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Crunch Fitness has named Chequan Lewis president as the fitness franchise eyes its “biggest year” yet in terms of growth.
With over 450 gyms and more to come, Crunch CEO Jim Rowley dishes on the brand's approach to fitness and franchising in 2024 and beyond.
Crunch Fitness' latest ad campaign offers a humorous take on the benefits of working out, inviting members to "Feel Good, Not Bad."
Members continue to return to gyms and studios in the U.S. and abroad, according to the 2023 IHRSA Global Report.
Powered by a new partnership with VMG Partners, Undefeated Tribe is planning to open 50 Crunch Fitness locations by 2025.
Jim Rowley of Crunch sheds light on the gym chain's differentiating features, impressive franchise growth and future plans.
Gyms and studios have their pick of the digital options that appear to be table stakes in the new normal of hybrid fitness.
CR Fitness Holdings, the largest Crunch Fitness franchisee in the Southeast, is taking over two former big-box gyms in Texas.
Crunch Fitness is concentrating on growth strategies, including hybrid fitness options, as the brand continues its expansion across the U.S.
Crunch Fitness CEO Jim Rowley says that Crunch+ has been launched partly due to the continued increase in members and gym locations.
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