Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Now in its eighth year staging events in cities across the U.S., the Chicago-founded fitness and wellness festival heads to New York City in May.
Think Hyrox, but for healthspan. The longevity-focused Super Age Games debuts this fall with Whoop and NeuroTracker as founding sponsors.
The Boston Marathon carries potentially more prestige than any other of the World Marathon Majors. It’s notoriously difficult to get into; in order to even have a chance of an entry, you need to run a qualifying time — which keeps getting faster every year — and even then, there’s no guarantee. Others go the...
Europe's largest industry trade show featured nearly 200,000 attendees and the biggest brands across fitness, wellness and longevity.
As the performance race sector heats up, R.A.D. is bringing back its global Acid Athletics event, with expanded activations and community outreach
Apple is making a bigger push into the global running conversation through a new partnership with the TCS London Marathon, but the tech giant's ambitions go deeper than that.
Hyrox Youngstars, a fitness racing series for kids ages 8 to 15, is making its U.S. debut, starting with Salt Lake City and Anaheim.
Girls Day LA will feature speaker sessions, workshops and experiential activations, along with around 30 brands spanning wellness, beauty, fashion and lifestyle.
Zumba celebrates its 25th anniversary with a free, high-energy dance fitness event in Times Square on April 29.
The Rogue Invitational’s 2026 and 2027 competitions — its 8th and 9th annual events — will both feature a strong presence from R.A.D.
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