Group Fitness
GymNation Launches Cooled Group Fitness Class To Beat Summer Heat
GymNation is beating the UAE heat with a viral, ice-powered fitness class featuring frozen weight vests, “Blizzard Sprints” and more.
Les Mills Bridges the Mind & Body Through Strength Training
Les Mills has a variety of programs that give you a strength exercise kick as well as a mental one all at once.
SH1FT Fitness Launches Cost-Free Certification Program
SH1FT Fitness has introduced SkillSync, a program that offers certified group fitness instructors free certification across its six workout formats.
Rumble Boxing CMO on Building Brand Awareness at Scale
A former D1 athlete turned marketing exec, Rachelle Dejean has helped Rumble establish itself as one of the coolest brands in fitness.
Hyrox Launches Product for Multi-Site Operators in Latest Gym Push
The new enterprise solution comes as Hyrox looks to make its group fitness programming available inside gyms and studios worldwide.
Barry’s Launches Its First-Ever Team Challenge
Barry’s introduces Barry's All Stars, a month-long initiative designed to bring members together through group workouts.
Action Black, Colombia’s Top Boutique Fitness Brand, Eyes US Expansion
Colombia-based group fitness brand Action Black is plotting major expansion in New York and across the United States.
Group Fitness, Reinvented: PureGym & SH1FT Collaborate
PureGym has partnered with SH1FT Fitness to launch eight new group fitness formats across all locations, running 15,000+ weekly classes.
IDEA Fitness Mentor Network Connects Fitness Pros With Industry Leaders
IDEA® Health & Fitness Association has introduced the IDEA Fitness Mentor Network, a new initiative aimed at providing mentorship.
MAX, a Northeast Gym Staple, Rebrands, Eyes Nationwide Growth
The MAX Challenge, a popular group fitness brand in New Jersey, will now be known as MAX Fitness & Wellness Center.