Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
As 2024 winds down, fitness studio and gym owners reflect on the past year and strategize for a strong start to 2025.
SotoMethod, the fitness method founded by celebrity trainer Hilary Hoffman, is set to open its first permanent studio.
As artificial intelligence (AI) integrates into workout routines, workouts are now offering unprecedented levels of personalization.
In partnership with Athletech News, Sports Innovation Lab is releasing "fitness communities," a new way to analyze consumer spending data.
As sustainability becomes a priority for both consumers and manufacturers, activewear is undergoing a significant shift.
Aescape, the creators of the automated and on-demand robot massage, has announced a partnership with Invited
Fitness professionals and gyms are integrating Myzone into their recovery and mindful movement offerings in innovative and effective ways
From cryotherapy to wearables, recovery transformed from a trend to a cornerstone of fitness and longevity
Peek behind the curtain of the fitness industry's top studios as proven leaders unveil strategies for real success
A longtime Pilates practitioner and instructor, Tianna Strateman joined Club Pilates in 2018, helping the brand grow to over 1,000 studios.
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