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While hundreds of New York’s boutique fitness studios are still fighting to reopen, one company is resolute to remain shut through the rest of 2020.…
The owners of hundreds of New York City indoor fitness studios are suing Mayor Bill de Blasio for barring them from reopening their businesses along…
The Yoga Industry Struggles to Pivot, Teachers and Studios Seek Shelter Online as Covid-19 Pulverizes Studios
On the last Friday in August, Dave Long, the CEO of Orangetheory Fitness (OTF), emailed a “pep talk” to members of the fitness studio. In…
Peloton announced a slew of new equipment launches on Tuesday, including a lower-priced, high-tech treadmill and a more expensive bike option with a rotating screen.…
From posh sweat studios to gritty boxing gyms, the boutique fitness industry in New York City is feeling the financial crunch with orders to remain…
Gyms in New York City are allowed to reopen Wednesday, with restrictions in place. Each gym has to pass a virtual inspection, no indoor group…
The fitness professionals demanding change. I first heard about the private group chat in June from my friend Percell Dugger, a certified strength coach and…
As Covid-19 began its rapid spread across the United States in early March, fitness destinations were forced to close their doors, and as Americans were…
Gyms shut down quickly when the U.S. coronavirus outbreak began. The rationale was clear. People exercising indoors and breathing heavily could easily spread the virus.…
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