The rise of GLP-1s will cause more people to seek gym memberships and could benefit the fitness industry in other ways, analysts predict.
As Peloton looks to add to its subscriber count, its latest ad campaign is hoping to drive hardware sales and showcase its inclusive vibe.
Two industry insiders share their approach to helping personal trainers cut through the noise and build successful, sustainable businesses.
A new 24/7/365 model is now available for 9Round Kickboxing franchisees, enhancing the member experience while trimming operational costs.
If you lift weights, you likely want to build muscle, increase your strength or improve your health. Strength training can lead to these outcomes.
Krystal Zell has been at the helm of Tonal for half a year. She’s all-in on the company’s approach to digital strength training.
With master franchise agreements in place in Qatar, Asia and Europe, Xponential Fitness has its sights set on continued overseas growth.
The newly created event will combine the strengths of the IDEA Personal Trainer Institute and the ACSM Health & Fitness Summit.
Connected fitness equipment maker Echelon will showcase its offerings to 170,000+ runDisney participants in 2024 and beyond.
CrossFit execs point to two things as driving forces behind the brand’s explosive growth: intense workouts and the power of community.
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