iFIT has acquired connected Reformer maker Reform RX as 2025 shapes up to be the year of Pilate equipment and accessories.
Aldi, the budget-friendly grocer, is launching a £150 at-home Pilates reformer in the United Kingdom following Australia's debut last year.
Whether it’s dodging tariffs or the issues that come with shipping overseas, BeaverFit helps U.S. fitness brands grow without any resistance.
Growl is taking pre-orders on its flagship product: an AI-powered punching bag that projects a virtual boxing coach into your living room.
Sunny Health & Fitness has acquired JLL Fitness, expanding its global footprint and a line of smart, connected fitness equipment in the works.
SWTHZ, a leading contrast therapy brand, knows there’s more than one layer to wellness and how to address them all extensively
Echelon's StrengthIQ delivers personalized workouts and feedback, equipping operators with a way to attract, engage and retain members.
Hyperbaric therapy is now within reach everywhere as MD Hyperbaric’s turnkey franchise puts medical-grade recovery on every block
CEOs and other executives from top connected and at-home fitness brands give their takes on the future of this promising but turbulent sector.
The TANK series by Torque Fitness elevates push sled exercise on multiple fronts for multiple kinds of fitness consumers
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