It’s a busy 2026 for Vision Fitness, as the equipment brand announced a significant expansion of its commercial portfolio — with more than 60 product launches planned for this year.
Wearable brand Amazfit has inked a three-year deal with fitness competition brand Hyrox as wearables push more into sports.
The "Dancing with the Stars" alum shares her fitness & wellness go-tos, from her brand The Movement Club's latest launch to foolproof protein mixes.
Rory McIlroy and Whoop give viewers a look at his other scores during his winning performance at The Masters.
Matrix Fitness has expanded its luxury hotel presence with the U.K.'s first complete Onyx Collection and a renewed partnership with ILHA.
Watson Gym Equipment explains why unique machinery and equipment will be critical to success amid the strength boom
The most often overlooked piece of equipment in boutique fitness? The floor. Here’s why it shouldn’t be. It’s been well established that boutique fitness studios…
Bryson DeChambeau is spearheading an investor group that is acquiring Sportsbox AI, a company specializing in AI technology and 3D motion capture for mobile sports and fitness coaching and training applications.
At the fitness and wellness industry's biggest annual trade show, launches across strength, AI, recovery and wellness point to a more connected approach to the gym floor, while Pilates cemented itself as a mainstream modality.
The two brands are coming together to create a unified performance ecosystem that leverages Echelon's tech and Primal's strength equipment.
Sign Up to Our Newsletter
