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The 12-piece Tracy Anderson Collection includes shrugs, unitards, leotards and two-piece sets in high-performance fabric.
From "Shark Tank" concept to TikTok sensation, sports bra SheFit brand is evolving, inviting customers to help it pursue the perfect fit.
Lululemon CEO Calvin McDonald noted a challenging macroeconomic environment ahead, even for surging activewear brands like the Canadian giant.
The CorePower Yoga and EleVen by Venus Williams collection launched today and brings to life a custom collection of yoga-ready activewear.
Equinox is delivering on its promise of offering special member benefits at the intersection of fitness and culture with its members-only StockX streetwear event
Bala's fitness accessories have traditionally been associated with higher-income individuals, but Target should broaden the brand's reach.
LFX offers gyms the best of both worlds: expertly equipped functional training spaces along with guidance on how to create programming.
The 40-piece collection aligns the fun, inclusive vibe of Zumba's fitness programming with the iconic colors of Crayola.
Athleta CEO Chris Blakeslee will be counted on to help the women’s activewear company boost its sagging sales.
LSKD, an Australian-owned activewear company, will also provide exclusive merchandise, event experiences and pop-up shops for Life Time.
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