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Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Lululemon CEO Calvin McDonald noted a challenging macroeconomic environment ahead, even for surging activewear brands like the Canadian giant.
Reportedly valued at over $1 billion, Castore has leaned into premium activewear and deals with global sports teams.
Whoop recently unveiled an AI-powered tool that uses ChatGPT tech for personalized health and fitness coaching.
NEOM Investment Fund now holds 6% of Technogym’s share capital as it commits to being a long-term investor in the Italian fitness brand.
Jay Galluzzo will lead the fast-growing EMS fitness franchise as it projects 100 studios open by the summer of 2024.
As consumers flock to GLP-1s, major fitness industry players like Life Time and Xponential are eager to get in on the weight-loss drug craze.
BowFlex has received notice from the New York Stock Exchange warning the company that it isn't in compliance with continued listing standards.
Supply chain challenges have hurt Bandier, a popular New York-based women's activewear brand founded in 2014.
The Bay Club Company has made a deal to acquire Pro Club, which has two luxury lifestyle and wellness facilities in Seattle and Bellevue, Washington.
Up to three of Xponential Fitness' AKT locations will rebrand and operate as brick-and-mortar Kingry studios.
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