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Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Two new campaigns spotlight the power of personalized tech and fitness content available through the iFit and NordicTrack brands.
The tie-up includes local studio events and donation-based classes at Xponential's boutique fitness locations.
GymGuyz, a rapidly expanding mobile fitness franchise based in New York, projects 75 additional territories in 2024.
Most consumers believe fitness brands have a responsibility to address barriers to inclusiveness, Peloton finds in a new report.
Melbourne, Australia, will be home to JetSet’s first international location as the Pilates brand plans additional studios in major cities.
Michael Martin takes over as Strava CEO from founder Michael Horvath, who announced his departure from that post earlier this year.
The Beachbody Company, now doing business as BODi, says its raising capital for "general corporate purposes."
The Swoosh taking Nike Studios, its new running and training concept, to Austin, Texas, following its debut in California.
With the Dajlien collection, Ikea is blending at-home fitness with practical home furnishings in a 19-piece workout set.
For Restore Hyper Wellness, MADabolic and Impulse Body Fitness, specialization is key to winning in the fitness and wellness franchise game.
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