The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Muscle Lab is leveraging AI like ChatGPT to offer its clients "dynamically tailored" experiences that evolve to meet their needs over time.
Consistently using heat therapy is more important than getting the temperature exactly right, and it's important to start slow.
The lawsuit alleges that Beachbody exploited its California workforce, known as "coaches," by failing to pay them a fair wage.
From high-tech wearables to the best in athleisure, Athletech News rounded up the five best Father's Day gifts for the fitness-focused Dad.
Alex Isaly, VP/Programming for Xponential Fitness, is biking across the west to raise money for The Bahati Foundation.
Fitness wearable maker Whoop launched a new campaign with the help of some big names, including Olympic Gold Medalist Michael Phelps.
Allison Beardsley believes Red Lite Gym, her new red light therapy fitness concept, can become even bigger than Club Pilates.
The new brand from Jonah Hill is humorous but mission-driven and offers products like clothing, footwear and wellness accessories.
Anthony Geisler said Xponential is well-positioned to thrive post-pandemic, highlighting the brand's ability to grow during COVID.
Brea Ballard speaks exclusively with Athletech News about her new role, her goals for World Gym and how fitness marketing has changed.
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