How An Early Focus On Digital Prepared These Two Fitness Startups For The Covid-19 Pandemic

As Covid-19 began its rapid spread across the United States in early March, fitness destinations were forced to close their […]

Gyms Want A Chance To Show They Can Be Safe

Gyms shut down quickly when the U.S. coronavirus outbreak began. The rationale was clear. People exercising indoors and breathing heavily […]

Will More Data Make Us Healthier?

Trackers can collect all sorts of information on our health, sleep and fitness. But then what? Amazon wants you to […]

California Fitness Alliance Responds to Governor Newsom’s Latest Reopening Plan

The California Fitness Alliance (CFA) issued the following statement today in response to Governor Newsom’s most recent reopening plan. “Governor […]

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SoulCycle Sells Off Studio Spin Bikes Amid Covid-19 Class Restructuring

SoulCycle UK has sent out a mailer to subscribers offering its studio bikes for sale. They are not normally available […]

Equinox Executive Chairman Harvey Spevak Talks About Reopening Gyms Safely

New York gyms are reopening, but with restrictions. Equinox plans to open its doors in New York on September 2nd […]

12 Ways the Pandemic has Drastically Altered Fitness and Exercise as We Know It

In an effort to stay fit and sane in these trying times, Americans have become especially innovative when it comes […]

The Race Is On to Be the Peloton of Weight Lifting

Three companies — Tempo, Tonal and Forme Life — are competing to supplant cheap dumbbells with smart machines priced in […]

Nautilus, Inc. Disrupts Home Fitness with First Dual-Mode Indoor Cycling Bike

New Bowflex VeloCore™ (un) stationary bike redefines indoor cycling (IC) by including a stationary setting and lean mode. In lean […]

Digital Weights and AI: The Future of At-Home Fitness

Aly Orady, founder of Tonal Systems Inc., discusses the boom in at-home fitness during the Covid-19 pandemic @ “Bloomberg Technology.”