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Finance

Men’s Activewear Brand Ten Thousand Raises $21M, Partners With Life Time

Ten Thousand, a menswear-focused training apparel company, impressively achieved profitability during the pandemic in April 2020.

Courtney Rehfeldt • Jun 20 2023
Fitness

Planet Fitness Signs Sponsorship Deal With Philadelphia Eagles

Planet Fitness will get prominent branding at Lincoln Financial Field, in TV and radio spots and on the Eagles' digital and social platforms.

Courtney Rehfeldt • Jun 20 2023
Fitness

Fhitting Room Returns to Roots With New York Sports Club Studio

Two more Fhitting Room - New York Sports Club locations will open this year in Philadelphia and Washington D.C.

Courtney Rehfeldt • Jun 16 2023
Tech

SweatWorks Founder Mohammed Iqbal on the Future of Fitness

The SweatWorks founder and CEO believes large gym chains are well-positioned to thrive post-pandemic due to the rise of remote work.

Josh Liberatore • Jun 16 2023
Reviews

The Best Gym Shoes for Every Workout, According to Personal Trainers

To help you find the best workout shoes, Athletech News asked personal trainers what they recommend for their own clients.

Rudie Obias • Jun 16 2023
Fitness

Coaches Corner With Carl Hardwick: Overcoming Program Design Mistakes

As a fitness coach, program design mistakes can hinder progress and undermine the effectiveness of your client’s success.

Carl Hardwick • Jun 16 2023
Finance

Nautilus Plans To Raise $5M in Latest Move To Boost Cash Balance

Nautilus will sell over 4 million shares of its common stock or common stock equivalents to an institutional investor.

Courtney Rehfeldt • Jun 16 2023
Wellness

Sunlighten Combines Netflix & Red Light Therapy With New Smart Sauna

With built-in streaming and entertainment options, the mPulse Smart Sauna from Sunlighten combines the best of tech with wellness.

Courtney Rehfeldt • Jun 15 2023
Tech

Zwift Takes Gamification to Next Level With Cycling Controllers

The new controllers bring Zwift closer to its goal of allowing riders to control their game directly from behind the handlebars.

Courtney Rehfeldt • Jun 15 2023
Tech

Power Plate Launches Stability Bar for Added Support During Lower-Body Exercises

The Power Plate Stability Bar offers extra balance support during lower-body standing exercises and integrates with the Power Plate Move.

Elizabeth Ostertag • Jun 15 2023
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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