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an aerial shot of a woman receiving a robotic massage from Aescape
Wellness

Equinox Locations Add Aescape, a Fully Automated Massage Bed

As Aescape looks to disrupt the massage industry with robotic arms, Equinox members in NYC will gain access to a premium recovery tool.

Elizabeth Ostertag • Mar 13 2024
Hapana software
Tech

Hapana Launches In-App Group Fitness Challenges

Hapana, an all-in-one fitness software provider, is looking to help boutique studios better engage their members through gamification.

Collin Helwig • Mar 13 2024
woman uses the ClassPass app on her smartphone
Wellness

ClassPass Expands Into Food & Beverage in Holistic Wellness Play

ClassPass has unveiled its latest innovation: the integration of food and beverage options into its bookable fitness and wellness experiences.

Elizabeth Ostertag • Mar 12 2024
Finance

Inside BODi’s Plan To Become the ‘Netflix of Digital Fitness’

BODi, formerly known as Beachbody, the OG of subscription health and fitness systems, expects positive cash flow in Q1 — the first time since 2020.

Courtney Rehfeldt • Mar 12 2024
Wellness

Therabody Pledges $10M to Scientific Research, Adds Advisors

The investment and formation of a Scientific Advisory Board signal Therabody's commitment to creating scientifically validated products.

Elizabeth Ostertag • Mar 12 2024
woman works out inside an Aktiv 3D machine
partnership

Aktiv Answers the Call for Strength Training Innovation With a Showstopper at IHRSA 24

Aktiv's Smith 3D Trainer innovates on the shortcomings of traditional smith machines, making it a potent tool for all fitness facilities.

Athletech Studios • Mar 12 2024
Finance

9Round Acquires iLoveKickboxing, Plans To Scale Brand

9Round Kickboxing Fitness now owns all 56 iLoveKickboxing studios across the U.S. and Canada, with plans to reach 100 franchise locations.

Courtney Rehfeldt • Mar 11 2024
Fitness

Hyatt Hotels Adds Personal Training Workouts From Future

Personal training platform Future will create custom workouts for participating Hyatt fitness centers as wellness travel takes hold.

Courtney Rehfeldt • Mar 11 2024
Tech

Somnee Sleep Headband Maker Hires Tim Rosa as CEO

Tim Rosa, a former Fitbit executive, will look to make Somnee a household name in the world of sleep technology.

Elizabeth Ostertag • Mar 11 2024
Finance

Equinox Secures $1.8B for Loans, Club Expansion

Equinox is planning 25-plus new clubs across major markets, securing $1.8 billion in new capital to fuel expansion and repay existing loans.

Courtney Rehfeldt • Mar 11 2024
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