Fast-Tracked Wellness: Prime IV Launches “Power Pushes”
Prime IV, an IV therapy franchise, has introduced Power Pushes as a time-saving IV drip option for wellness seekers.
Life Time, Jeff Zwiefel See Big Future for Miora, GLP-1s
Miora from Life Time gives members access to medical guidance, personal trainers and services like bloodwork, recovery therapies and GLP-1s.
Texas Fitness Scene to Welcome 13th Pvolve Studio
Pvolve is opening its 13th functional fitness franchise in Texas, this time in San Antonio, as the fitness franchise expands its footprint.
Exerp Partners with Fintech Provider
Exerp and Ezypay have formed a strategic partnership with Ezypay to make it easier for fitness businesses to streamline payment options.
NYSC Launches New Les Mills Group Training Concepts
NYSC is the first to launch two Les Mills boutique group fitness concepts in the States that appeal to young fitness consumers.
Bankruptcy Court Greenlights Blink Fitness Sale to PureGym
PureGym has scored Blink Fitness locations in New York and New Jersey in a $121 million deal that will advance its North American endeavors.
SotoMethod Opens First Permanent Studio in Tribeca
SotoMethod, the fitness method founded by celebrity trainer Hilary Hoffman, is set to open its first permanent studio.
The Future of Fitness with AI
As artificial intelligence (AI) integrates into workout routines, workouts are now offering unprecedented levels of personalization.
Sports Innovation Lab Unveils Fitness Consumer Data
In partnership with Athletech News, Sports Innovation Lab is releasing "fitness communities," a new way to analyze consumer spending data.
The Future of Sustainable Activewear
As sustainability becomes a priority for both consumers and manufacturers, activewear is undergoing a significant shift.
