Fit4Mom has launched a new Lite franchise model for just $1,995, offering busy moms a low-cost, flexible path to business ownership.
Hotworx will donate more than $19,000 to the National Breast Cancer Foundation (NBCF) to support military women.
Re-Centre has launched the Hypopressives app, featuring 350+ workouts for pelvic floor health, postpartum recovery and core strength.
Athletech News caught up with Lincoln International's Kyle Perreira to dive into the fitness and wellness trends defining 2025 and beyond.
Pvolve expands its national footprint with 10 new studio leases, continuing momentum for the Jennifer Aniston–endorsed fitness brand.
A new study from McMaster University finds there's no truth to cycle syncing, a strength-building "hack" pushed on social media.
RunningMate has launched in several cities as a way for women to connect with verified running or walking partners.
Digital health tech startup Coral has secured $4.1 million as it launches a platform for women navigating perimenopause and menopause.
A new study makes the case for sweeping changes in gyms to ensure female fitness members feel safe and supported.
Pvolve, the boutique fitness franchise Jennifer Aniston credits for keeping her strong, is expanding to new cities in the U.S.
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