Pilates
Next Stop, Nashville: JetSet Pilates Targets Tennessee
JetSet Pilates is expanding into Tennessee with two new Nashville-area studios set to open in 2025, targeting high-growth neighborhoods.
iFIT Acquires Reform RX, Enters Connected Pilates Market
iFIT has acquired connected Reformer maker Reform RX as 2025 shapes up to be the year of Pilate equipment and accessories.
Balanced Body & Flex Partner To Make Pilates Purchases HSA/FSA Eligible
Balanced Body has partnered with Flex, allowing consumers to use pre-tax funds on Pilates equipment and accessories starting May 20.
Aldi’s Pilates Reformer That Caused a Frenzy in Australia Lands in the UK for £150
Aldi, the budget-friendly grocer, is launching a £150 at-home Pilates reformer in the United Kingdom following Australia's debut last year.
Prestige Franchise Partners Plots Growth Spree for Bodybar Pilates
Prestige Franchise Partners takes over franchise development for Bodybar Pilates as the boutique brand targets national growth.
Product of the Week: Can An At-Home Reformer Really Deliver Studio-Level Pilates? We Put the Balanced Body Metro IQ to the Test
Can A Foldable Reformer Really Deliver Studio-Level Pilates? We Put the Balanced Body Metro IQ to the Test.
Pilates Addiction Launches With Big Plans To Scale, Sarah Luna as CEO
Pilates Addiction will open in West Hollywood before expanding to New York City. After that, it’s eyeing nationwide expansion.
Your Reformer Hosts NYC Pop-Up Amid US Pilates Expansion
Australian Pilates brand Your Reformer is hosting an immersive five-day pop-up event in New York City, its latest push into the U.S. market.
Reforming Pilates Brings Its Sold-Out Florida Sessions to NYC
Reforming Pilates, hailing from South Florida, is opening its largest location yet in NYC’s Upper East Side.
What Sets Top-Performing Fitness Studios Apart? BFS Network Has the Data
What’s driving profits at boutique fitness studios in 2024? The BFS Network's latest industry report has the answers.
