Mirror
Lululemon’s New Deal With Xponential Signals Move Away From Mirror
Lululemon and Xponential Fitness are partnering to bring more digital workouts to Lululemon Studio, the athleisure company's app.
Lululemon Sees Sales Jump 24%, Fueled By China Growth
Lululemon reported particularly strong sales growth internationally, including greater China, where the brand is increasing its marketing.
Forme Goes Public With Connected Fitness Mirror, but Shares Tumble
FORME, a connected fitness company, had a tough first day on Wall Street, with its shares falling 17% after the launch of a $12 million IPO.
Lululemon Exploring Sale of Mirror Less Than 3 Years After $500M Acquisition
Lululemon is reportedly working with an advisor on a potential sale of Mirror, the athleisure brand's underperforming at-home fitness device.
Mirror, Mirror… Lululemon Says At-Home Fitness Remains Challenged, Shifts its Connected Fitness Mirror to Lower Cost to Entry Model
While Lululemon reported positive 2022 Q4 earnings, it is now looking to pivot away from its original plan for Mirror.
Forme, a Smart Gym Startup, Files for IPO
Connected fitness startup Forme is working with German-based multinational full-service investment bank Berenberg on the IPO.
Lululemon Studio Launches October 5th, Providing the Ultimate Hybrid Fitness Experience
The Lululemon Studio will be accessible through MIRROR, app, and in-person and cost $39 per month. The new platform builds upon 10k+ classes.
Xponential Fitness Sets Sail with Princess Cruises, Becomes Official Fitness Content Partner
Princess Cruises proprietary digital content platform OceanView will make available Xponential Fitness digital subscription XPLUS in 23k+...
Xponential Fitness Q2 Earnings Call Highlights Resiliency & Celebrates Consistent Strength
CEO Geisler said on the recent Xponential Fitness earnings call that studio openings are not expected to slow anytime soon.
What’s Ahead for At-Home Fitness?
What's ahead for at-home fitness is going to be the most discussed topic of the year when 2022 ends. Let's take a look at what the future...
