Over the next 12 months, the Australia-inspired HIIT brand is prioritizing direct expansion in Texas, Florida, Arizona, Tennessee and Illinois while selling into 50 territories.
As consolidation accelerates in the fitness and wellness industry, mega franchise groups are starting to emerge.
Nike has named The Yard Gym its first global gym partner, collaborating with the strength training franchise on programming and more.
The Xponential Fitness-owned barre brand is relaunching its Reform class, looking to get in on the Pilates craze.
Fitness Ventures has acquired 22 Crunch Fitness gyms in California and Texas, becoming the system's largest franchisee at 115 locations.
Xponential Fitness has named Danielle Porto Parra as its new president as the Club Pilates parent undergoes a strategic review.
Pilates Addiction, owned by Sequel Brands, is gearing up to build a robust footprint across the U.S., with locations set to open from New Jersey to Tennessee.
Jazzercise's CEO since 2022, Shanna Missett Nelson is leading the dance-fitness giant into a new era post-pandemic
Fitness International rallied nearly 14,000 participants in support of spinal cord injury research through the 2026 Wings for Life World Run
FIT House of Brands has launched a program to spur athletes into franchise ownership at F45 Training, FS8 and Vaura Pilates.
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