Fitness Business CEO Corner: Burn Boot Camp’s Morgan Kline on Owning a Niche in Boutique Fitness Josh Liberatore August 12, 2026 Share on Facebook Share on Twitter Share via Email Morgan Kline, co-founder and CEO of Burn Boot Camp (credit: Burn Boot Camp) Kline, who founded Burn Boot Camp with her husband, Devan, in 2012, now oversees a brand with 400-plus locations and one of the most loyal… Membership Required This article is for ATN Pro members only. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: ATN Pro Boutique Fitness Burn Boot Camp CEO Corner Fitness Franchise Group Fitness