Fitness Franchise

The Yard Gym community

How The Yard Gym Drives Sustainable Franchise Growth

When it comes to expansion, The Yard Gym empowers its carefully vetted franchise partners with continuous support

a group of women work out at a Curves gym
member exclusive

Curves Is Betting That Creating Safe Gym Spaces for Women Will Fuel Its Comeback

As demand for women's strength training surges, Curves is scaling a franchise model built on psychological safety, and finding early traction with Gen Z.

MADabolic female

How MADabolic Identifies Ideal Markets for Franchisee Success

The brand prioritizes psychographics over density to optimize expansion and uses competition to validate demand

woman works out with a trainer at a Crunch Fitness

CR Fitness, Crunch’s Top Franchisee, Reaches 1 Million Members

CR Fitness recently got $350M in growth capital as the franchise group plans to add another 100-plus Crunch clubs over the next five years.

JETSET Pilates

JETSET Pilates Franchisee Shows Community Powers Performance

Nicole Di Leo’s thriving studios prove that thoughtful service, local partnerships and a strong brand culture drive more than just loyalty

Fitness World Canada Eyes Major Expansion, Franchising After $50M Investment

Low-price gym operator Fitness World Canada is pouring $50 million into accelerating its growth, including its first-ever franchise program.

D1 Training runners

Why Youth Training Is the Next Big Franchise Category in Fitness

D1 Training’s holistic approach prepares kids to thrive inside and outside athletics with purpose-built programming

CrossFit enjoyers

Disrupting the Franchise Space: CrossFit’s Affiliation Model

CrossFit’s affiliate model provides a halo effect and practical toolbox for entrepreneur owners looking for autonomy within a winning network

Bodybar Pilates in Texas

Franchisee Spotlight: Bodybar Pilates in Shadow Creek, Texas

Valencia Hagos built a team and a pilates business that thrives on a collective commitment to Bodybar’s brand vision

Forza Pilates studio
member exclusive

Inside Nashville’s Booming Boutique Fitness Scene

The Music City is one of America's most competitive fitness markets, driven by population growth, a community-forward culture and mix of new concepts.