Connected Fitness
Hydrow Eyes Strength Training, AI With Speede Fitness Acquisition
Hydrow is rowing over to the booming strength training and longevity spaces, acquiring a majority stake in Speede Fitness.
Peloton Considers Going Private Amid Struggles, Per Report
The speculation of a private equity buyout offers some potential light at the end of the tunnel in what's been a rough few years for Peloton.
Peloton CEO Barry McCarthy Exits Amid New Round of Layoffs
One year after a massive rebrand that hasn't yet gone according to plan, connected fitness giant Peloton is now on the hunt for a new leader.
iFIT, Freemotion Take Hybrid Fitness to New Heights With AI Coach
iFIT will be launching AI Coach, an artificial intelligence-powered digital coach that interacts with users via text message to provide 24/7 support.
Peloton Axes Unlimited Free App Membership in Short-Lived Experiment
Peloton, the connected fitness giant, hasn't converted enough free subscribers into paid ones to make its free app tier a success.
Why Connected Fitness Is a Must for Fitness Franchise Brands in 2024
A leading manufacturer of smart equipment and best-in-class workout content, Echelon is all in on the power of connected fitness for franchise brands.
American Home Fitness Files for Bankruptcy, Citing Post-Pandemic Market
At-home fitness companies have struggled after COVID, especially those selling equipment. BowFlex notably filed for bankruptcy last month.
iFIT Adds C-Suite Execs as AI Coach Launch Nears
Connected fitness company iFIT welcomed Mark Phillips as chief marketing officer and Bart Muller as chief international officer.
Fitness Consumers View Tech as Motivational Tool, Peloton Finds
The spring season encourages Americans to prioritize fitness, and many are using tech to help them stay motivated, according to a Peloton study.
Echelon Eyes Commercial Market With ‘Upgraded’ Connected Fitness Products
Echelon is looking to drive member engagement with machines that offer content spanning fitness, gaming and entertainment.
