Best Buy
CEO Corner: HigherDose’s Lauren Berlingeri & Katie Kaps on Wellness Tech
Berlingeri and Kaps started HigherDose in 2016 after seeing a white space in the wellness tech space, growing it into a market leader.
Aviron Embraces ‘Fitness Entertainment’ With Affordable Connected Rower
Aviron is making big moves in the connected rowing market with the launch of its new lower-cost rower and a retail expansion.
Tonal Eyes New Consumers With Best Buy Deal
Smart home gym maker Tonal already has an in-store deal with Nordstrom, but Best Buy should expose the brand to an even wider audience.
Oura Sees Brick-and-Mortar Benefits in Partnership With Best Buy
Oura says partnering with Best Buy and entering the brick-and-mortar space is natural next step for the company and its smart ring product.
Ergatta Rower Names Best Buy as First Retail Partner, Releases New Gaming Experience
Ergatta says it has chosen Best Buy to sell the rower because of the retailer's focus on gaming innovation & tech-based wellness products.
Best Buy’s pivot to virtual fitness during COVID yields results, more engagement
The coronavirus outbreak has forced corporate wellness programs to go digital–and the results have been positive. Like many other corporate […]
