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While most of the fitness industry vies for the attention of younger consumers, Tonal is making a play for those in their Golden Years.
BODi, formerly Beachbody, has unveiled a new "Growth Game Plan," which rewards high-performing network sales partners.
From app content to fitness kits and equipment, Centr is building a health and wellness ecosystem that blends physical and digital.
Fit Athletic Club, an upscale San Diego gym, will offer its members free access to iFit's large library of fitness and wellness content.
Beachbody is still in the midst of a strategic rebrand following its name change to BODi, posting a decrease in revenue for Q2 of 2023.
Gyms and studios have their pick of the digital options that appear to be table stakes in the new normal of hybrid fitness.
Designed with Gen Z in mind, the new Les Mills-Adidas collab offers a strength-focused workout inspired by Pilates, barre and power yoga.
While several fitness mirror products have failed, Magic is ready to change the game with its AI-driven device that focuses on smart personal training.
These innovative companies are using artificial intelligence (AI) to disrupt health and fitness in creative ways.
BODi's new primal fitness offering concentrates on strength building using functional movements that replicate those used in real life.
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