at-home fitnes

BODi Adds At-Home Pilates, Women’s Health Content

BODi (formerly Beachbody) is expanding with hormone health, Pilates and three new vegan Shakeology flavors this fall.

iFIT Targets Subscriber Growth With AI Tools, Gamified Content

iFIT recently hired Jeremy McCarty as its chief subscription officer as the connected fitness giant looks to drive more membership growth.

Can Gaming Save Connected Fitness? Aviron Thinks So

Aviron allows users to play video games while working out at home. The brand believes it’s cracked the code when it comes to fitness motivation…