Activewear
Gymshark Taps Google Cloud AI for Personalization, Expansion
Gymshark, a highly popular U.K.-based activewear brand, admitted its data management system has grown "outdated."
Activewear Brand Vuori Said To Be Mulling IPO
Vuori, a competitor to Lululemon, has quickly gained market share in the premium activewear space, hitting a $4 billion valuation in 2021 .
Lululemon Has Strong Quarter but Silent on Connected Fitness
Lululemon grew its revenue to $2.2 billion for the quarter but didn't reference any news regarding its struggling connected fitness division.
Zumba Launches ‘Colors of Kindness’ Apparel Collection With Crayola
The 40-piece collection aligns the fun, inclusive vibe of Zumba's fitness programming with the iconic colors of Crayola.
CEO Corner: How Legends Founder Scott Hochstadt Turned an Apparel Brand Into a Lifestyle
Hochstadt has partnered with celebrities like Quavo, Baker Mayfield and more to grow the Legends brand into more than just an apparel line.
Men’s Activewear Brand Ten Thousand Raises $21M, Partners With Life Time
Ten Thousand, a menswear-focused training apparel company, impressively achieved profitability during the pandemic in April 2020.
LSKD Makes Long-Awaited U.S. Debut With San Diego Store
Aussie activewear brand LSKD has opened its first retail store in the U.S., selecting sunny San Diego as its home base.
CEO Corner: LSKD’s Jason Daniel Talks Brand Evolution Ahead of Stateside Takeover
Athletech News catches up with LSKD founder & CEO Jason Daniel before his brand from Australia aims to make an even bigger splash in the US.
Adidas x Karlie Kloss Launch Tech-Inspired Activewear Collection
The new Adidas Karlie Kloss collection includes 17 apparel pieces, three footwear options, and two tote bags.
Rising Activewear Line AVA Active Secures Xponential Fitness Partnership
AVA Active fans will be able to purchase the clothing line's items in Rumble, CycleBar and other boutique fitness studios owned by Xponential
