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For those looking to upgrade their activewear this summer, Athletech News has rounded up six of the best apparel brands for hot weather workouts.
Created by a former Green Beret, Goruck has become one of the hottest brands in sportswear, recently inking a deal with CrossFit.
From better sleep to active-recovery footwear, these five products will help mom get the most out of her wellness journey in 2024.
Life Time is all-in on pickleball, establishing over 600 permanent courts nationwide as the sport grows in popularity.
Goruck is teaming up with the most decorated CrossFit athlete of all time, signaling a broader push into the sportswear category.
The activewear space may look dreary, but Nike is encouraged by an increased consumer interest in health and fitness.
Uutdoor performance brand KUIU has expanded its DTC marketing outreach to 37 international markets, with plans to enter South America.
Khloé V3, the third collection from Kardashian's partnership with Fabletics, marks the activewear brand's entry into compression swimwear.
It’s a trying time for activewear, as Outdoor Voices stores are left shuttered with irate notes posted by former employees.
Gymshark is eyeing its "biggest year ever" in 2024, including a high-end activewear line and pop-up events in NYC and Miami.
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