ISI Elite Training and Macrostax Team plan to continue integrating training and nutrition to help members improve overall health.
Shed has launched Clear Protein Hydration, tackling two concerns of the health-minded: hydration and protein.
Athletech News has rounded up the top Super Bowl ads that are changing the conversation on health, wellness and female athleticism.
New York-based Bevel, a healthspan startup, has raised fresh capital for its app and has just launched glucose monitoring integration.
Fay, a telehealth nutrition platform that connects users with insurance-covered registered dietitian, has raised $50 million.
Global healthy eating platform Lifesum has rolled out an AI-powered meal scanning feature that takes the hassle out of nutrition tracking.
Plant-based sports nutrition brand Vega has revamped its packaging and formula to appeal to athletes and active lifestyle enthusiasts.
Athletech News spoke with several leading health experts to uncover what’s driving the future of wellness in 2025.
Pro driver Charles Leclerc has partnered with Eight Sleep, joining 300+ pro athletes using the brand’s smart sleep technology.
Celsius has added new sugar-free and caffeine-free hydration powder sticks to its product portfolio, appealing to Gen Z.
Sign Up to Our Newsletter
