Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
Two Spoons Creamery, a new high-protein, zero-added-sugar ice cream brand, is targeting GLP-1 users with four indulgent flavors.
Philadelphia Phillies’ Bryce Harper has teamed with Just Ingredients, joining several pro athletes aligning with fitness and wellness brands.
Pro tennis star Ben Shelton has partnered with Thorne to spotlight its new line of on-the-go sports supplements, such as Daily Electrolytes.
A new study may reshape the way fitness professionals approach nutrition guidance for clients managing blood sugar and metabolic conditions.
The non-alcoholic beer market is projected to hit $35 billion by 2032, fueled by Gen Z, sober-curious trends, and rising demand for wellness.
Jared Smith, the co-founder of RXBar, is looking to tap into the red-hot market for high-protein snacks with Hormbles Chormbles.
Form launched its first-ever nutrition-based program, Transform from Within, with dietitian Shira Barlow, MS, RD.
Beachbody has received a non-compliance notice from the NYSE as the fitness and nutrition company navigates a pivotal transition year.
A Lifesum survey reveals most Gen Z festivalgoers feel drained but many are open to using AI to track hydration, nutrition and recovery.
WeightWatchers is preparing to file for bankruptcy as it faces significant debt maturities, according to a new Wall Street Journal report.
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