Styles Studios Fitness, which offers multiple boutique-style classes under one roof, is eyeing franchise expansion across the United States.
The Federal Trade Commission (FTC) has sued Fitness International LLC for allegedly making gym memberships too difficult to cancel.
Studio Pilates is launching in Germany amid global expansion plans with upcoming studios across the U.S., Europe, Australia and New Zealand.
Strong New York is returning to NYC this fall, staging its ninth annual event that blends workouts, wellness experiences and community.
ABC Fitness launches Click2Save to cut churn and help gyms amid shifting cancellation rules after a court blocked the FTC’s mandate.
Fly Dance Fitness has added new studios in Texas, Utah and Florida as the dance-based fitness brand grows its community across the U.S.
Gold’s Gym SoCal is bringing the Octagon LOAD training system to Glendale and Beverly Center after success in Fullerton.
Buendia’s Stoik Gym features cutting-edge strength training equipment, recovery zones and communal gathering spaces.
Sunny Health & Fitness launches AI Fitness Coach 2.0, offering personalized workouts and integration with its equipment.
The brand's “F*ck the Quick Fix. CrossFit Is the Cure" campaign is intentionally bold and brash, signaling CrossFit's new marketing strategy.
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