Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
This week, we explore the possibility of the Trump Administration expanding Medicare coverage to include exercise.
One in three gym memberships is canceled due to credit card issues. That’s not just a billing problem — it’s a retention crisis.
Carl Daikeler discusses his company's recent name change and gives his take on why quality fitness content matters more than ever in the AI era.
Julie Sippy of Xplor Mariana Tek shares the takeaways that resonated most with her from the company’s women in leadership events.
Can gyms really re-create the intimate, high-energy studio feel inside of a large club and thus take market share away from boutiques?
One of the main advantages of the franchise model is how quickly it allows fitness and wellness brands to scale. But rapid growth without a solid infrastructure to support it could mean the beginning of the end for even the most innovative concepts.
With running events like the NYC Marathon injecting nearly $1 billion into the local economy, New York Road Runners is thinking strategically about expansion.
Among New Yorkers, the first Sunday in November is synonymous with Marathon Day.
This week, we break down more good news for America's big-box gyms, and look into the complexities surrounding the U.S.'s obesity crisis.
Australia-founded Strong Pilates is eyeing mega-expansion in the U.S. with its concept that combines cardio, strength and reformer Pilates.
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