Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.
She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.
ChromaDex Founder and CEO and the company's Chief Scientific Advisor, spoke to ATN about the science of longevity and the popularity of NAD+.
This month, Ironman is kicking off the year with Commitment Day, designed to motivate athletes towards completing an Ironman.
The mental wellness platform Olo supports stress relief and nervous system regulation through science and nature.
Xplor Mariana Tek has launched a new suite of franchise management software tools to help multi-site fitness and wellness studios.
Start 2025 on a healthy note with the best fitness and wellness products. From gut health boosters to cutting-edge beauty tools and more.
Ski and snowboard-focused app, Slopes, uses resort mapping technology to enhance user experiences on the slopes.
ATN spoke with Jay Blahnik, VP of Fitness Technologies at Apple, & Strava CBO Zipporah Allen about the fitness brands’ collaboration.
Dr. Frank Lipman of Eleven Eleven Wellness Center was clear about the importance of foundational habits for increased longevity.
The women-led panel offered insights on leadership, community building and the evolving needs of women in fitness and wellness
Expert tips on creating an ergonomic workspace to reduce health risks from prolonged sitting and poor posture.
Sign Up to Our Newsletter
