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Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.
She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.
Brady’s fan engagement company and the virtual personal training app have merged to expand both brands’ global reach
The fitness and nutrition platform has partnered with the blood analysis brand to offer a comprehensive ecosystem for men’s health.
NextSense offers a new-age wearable that integrates EEG technology for sleep enhancement and personalized solutions.
If one of your New Year’s resolutions is to improve your nutrition, Athletech News rounded up the best products to help.
Ultrahuman and InsideTracker announced a collaboration to focus on cardiovascular health management through blood testing.
The fitness entrepreneur has acquired a majority stake in the high-intensity group fitness studio franchise, Regymen.
HIIT workout brand, Barry's, has received an investment from a private equity firm specializing in franchises and multi-location companies.
The annual CrossFit event will take place from Friday, August 1st to Sunday, August 3rd in Upstate New York.
Pamela Light, a peri/menopause and hormone expert explains how fitness professionals can best help women navigate the complex time.
CorePower Yoga and Beyond Yoga are joining forces to expand opportunities for BIPOC aspiring yoga teachers.
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