Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
From AI wearables to GLP-1s and social fitness, UBS’s event spotlighted the innovations driving the $2 trillion wellness market.
EGYM is opening a new U.S. headquarters in Denver’s LoDo Towers, marking the German fit tech giant's biggest move yet in North America.
UnitedHealthcare has launched UHC Store, a digital marketplace giving millions of members year-round access to fitness and wellness products.
A necklace, wristband and bodycam helped researchers reveal five hidden overeating styles that could shape the future of obesity treatment.
Myoform has launched hyper-personalized supplements, reporting up to 23.5% performance gains in beta as it eyes the U.K. and U.S. markets.
ATN breaks down whether Kim Kardashian’s star power can help Nike fend off challengers like Vuori and Alo in the women's activewear space.
Kaitlyn Bristowe joined Zumba creator Beto Perez and 500 instructors in Toronto to celebrate 20 years of Zumba in Canada.
Pura has raised $15M to expand its clean-label sodas in the U.S. as CEO Greig Jansen says consumers are ditching synthetic sweeteners.
Ohana Growth Partners expands its footprint with Planet Fitness club moves in Michigan and Wisconsin, bringing its total to 94 gyms.
For the first time, women outnumber men in seeking higher protein intake, making up 51% of consumers adding more protein to their diets.
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