Fashion ‘Why Not Explore What’s Possible?’: How Kane Footwear Is Using AI Marketing Courtney Rehfeldt Published: November 21, 2025 Share on Facebook Share on Twitter Share via Email Yeti Boo, a fictional AI character, stars in Kane's new shoe campaign (credit: Kane) The footwear brand is making Yeti Boo, a fictional AI character, the centerpiece of its new shoe campaign. Kane’s marketing director believes artificial intelligence can… Membership Required This article is for ATN Pro members only. Subscribe Now Already a member? Log in Already a member? Log in here Tags:Artificial Intelligence (AI) ATN Pro Kane marketing
