New Report: The Business of Wellness, Recovery & Longevity
Explore the trends shaping the future of wellness.
Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
The ghosts of F45’s rise-and-fall era aren’t quite laid to rest. Mad Fitness Group, which built out F45 Training studios across six states, has filed for bankruptcy and plans to shed its money-losing gyms
BODi's exec chairman says the "shackles are gone" on pricing now that the company behind P90X and Insanity has fully ditched multi-level marketing
A former Barry's instructor alleges the boutique fitness giant's updated policy amounts to a non-compete that limits how instructors earn. The controversy has thrust Barry's into the center of a wider conversation over how the fitness industry compensates its talent
As Planet Fitness walks back an intimidating strength campaign, its next chapter is taking shape. It'll include a return to a more playful marketing tone, and a promotional run of the $10/month membership that made it famous in the first place
A sale question still hangs over the boutique fitness franchisor in a year already marked by more than $43 million in legal settlements and declining sales
A gym run by someone who doesn’t work out is a terrible idea, Elev8tion founder and self-proclaimed “meat head” Angel Bajana says. With nine locations and counting, he's off to a good start — and he has no plans to sell to private equity, despite persistent interest
A new survey points to a weekend-night opening for gym and studios, with fitness booking demand in prime nightlife hours more than doubling in two years
The "Judgement Free" gym chain built an empire on appealing to newcomers with no-frills buildouts and a relaxed atmosphere. But as competition grows, Planet Fitness has sought to market itself to more hardcore fitness junkies while also staying true to its base
As competitive fitness booms, Austin, Texas-based gym Korrect Fitness is giving athletes the chance to sample five of the fastest-growing formats
Anytime Fitness global president Stacy Anderson spoke to ATN about the franchise's plans for markets including Europe, Latin America and the Middle East, along with the success it's seeing from the under-35 crowd
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