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Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
The popular fitness franchise has made it easier than ever for its members to get into Crunch clubs and start their workouts.
Vaynerchuk's VaynerMedia will lead Xponential's marketing and content efforts across its ten boutique fitness brands.
A fitness business can have killer equipment, motivating instructors and the best content, but if the music is drab, it won’t be a hit.
The global fitness industry has work to do when it comes to digitizing equipment, marketing and member acquisition, an EGYM white paper found.
As corporate wellness programs evolve, Lifesum is focusing on hormone regulation and its impact on health and workplace productivity.
The rapidly expanding UBX Boxing + Strength says it will open a minimum of 145 locations in Japan over the next ten years.
Keepme Creator uses AI to understand a brand's tone and voice in order to develop authentic blog posts, social media content and emails.
Lululemon grew its revenue to $2.2 billion for the quarter but didn't reference any news regarding its struggling connected fitness division.
The stretch therapy franchise has opened 100 new locations over the past year as wellness enthusiasts seek assisted stretching services.
This summer, Planet Fitness began testing a "White Card" $15/month membership without a commitment in addition its normal $10/month plan.
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