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Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
The Xponential+ app is now available on the Meta Quest 3, bringing boutique fitness instructors right into people’s homes.
Krystal Zell has been at the helm of Tonal for half a year. She’s all-in on the company’s approach to digital strength training.
With master franchise agreements in place in Qatar, Asia and Europe, Xponential Fitness has its sights set on continued overseas growth.
Fresh off a content deal with Lululemon, Peloton is facing difficulties converting free users into fully paying subscribers.
Connected fitness equipment maker Echelon will showcase its offerings to 170,000+ runDisney participants in 2024 and beyond.
With the Lite, Brooklyn-based Ergatta hopes to attract a broader audience of fitness enthusiasts to its gamified rowing concept.
Flynn Restaurant Group, the world's largest franchise operator, is entering the fitness space by acquiring 37 Planet Fitness locations.
As Orangetheory members increasingly demand strength training options, TRX is there to help with custom equipment.
Flash Pack, a group-based travel company, looks to create enduring friendships for those in their 30s and 40s.
As the brand eyes a retail and womenswear expansion, Rhone also has received investment from NBA team owners and former NFL stars.
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