Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
Nutrition and health tracking app Cronometer has added CGM data integration, which is shaping up to become a hot app feature.
amp has teamed with Flex so consumers can use their HSA andFSA funds on its new, at-home AI-powered strength training device.
Telehealth platform Eden is expanding to off-line experiences with its first luxury wellness club, set to open in Colorado.
The health and wellness platform has acquired a NJ-based lab testing facility that will support its whole-body testing ambitions.
Interactive Strength Inc., makers of Climbr and Force, is acquiring Germany-based Sportstech, a connected fitness and equipment brand.
Digital health tech startup Coral has secured $4.1 million as it launches a platform for women navigating perimenopause and menopause.
Consumer can now purchase Shed's nutrition and supplement products with their pre-tax HSA and FSA funds on Truemed.
Following a successful pilot program, 24 Hour Fitness is expanding its partnership with Dietitian Live so members can access virtual RDs.
Kim Kardashian and Nike are joining forces to launch NikeSkims this spring at select retailers and online, with a global rollout in 2026.
A new report from Redtorch finds that searches for the WNBA have surged 322% in 2024, presenting several opportunities for brands.
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