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With science-backed technology, portable design and frictionless integration, Bon Charge aligns with younger wellness consumers
Alpha Strength and Alpha Flight reflect Alpha Fit Club's strategy to meet evolving member goals from heavier lifts to long-distance runs
As recovery becomes table stakes, the real question is how to balance premium experiences with efficient operations. Successful clubs are tapping into self-guided recovery, and…
How recovery hardware is redefining member engagement, retention and long-term value inside modern fitness facilities. In today’s crowded fitness market, experience has become the most…
Zenoti's Dheeraj Koneru explains the intricacies of AI and how brands across the fitness and wellness industry can best deploy it
How a long-ignored part of the member lifecycle is becoming a strategic lever for retention and revenue. For most fitness operators, collections is the least…
A closer look at how investors behind Function Health, Ammortal and Blueprint have created a model that gives accredited operators and executives access to selective…
How measuring movement health with Kinotek enables fitness businesses to unlock longevity-related revenue in multiple ways
With the continued expansion of Pilates, instructor education is what keeps quality consistent and brands credible. Through STOTT PILATES®, Merrithew® illustrates how education has become…
In some cases, less is more. That’s true of consistent micro-recovery sessions that are easy, approachable and effective
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