New Report: The Business of Wellness, Recovery & Longevity
Explore the trends shaping the future of wellness.
Rows of treadmills, bikes and ellipticals have long anchored the fitness floor, delivering reliable, steady-state training built around repetition and endurance. But as training preferences have evolved toward strength, and as operators look to get more out of their space and equipment, that model has begun to show its limits.
Pilates Addiction is turning its most devoted members into its most powerful growth engine – and giving them a rewards program worthy of the name.
UFC GYM gets its franchise operations up-and-moving quickly to avoid stalled revenue, growth and brand traction
The most valuable fitness facilities today are defined as much by what happens between visits as what happens inside their walls.
“Ask any multi-location operator how many new members they signed last month and you'll get a number instantly. Ask how many members haven't checked in for three weeks, and the answer is usually a shrug. That gap is where most of the revenue opportunity is hiding,” Daniel Wischer, SVP Global Enterprise Solutions at PerfectGym.
RiminiWellness, Europe’s premier fitness, sport and wellness event, will celebrate its milestone 20th edition from May 28–31, 2026, returning to the Rimini Expo Centre and the iconic Italian Riviera. Organized by Italian Exhibition Group (IEG), the four-day gathering has become a cornerstone of the global fitness industry, bringing together professionals, brands, educators and enthusiasts to...
Watson Gym Equipment explains why unique machinery and equipment will be critical to success amid the strength boom
It’s been well established that boutique fitness studios are built around experience. Operators carefully curate everything from lighting and sound to design and branding to create environments members gravitate toward.
Myzone provides operators with the tools that actually bolster engagement, including interaction and connection
Fitness is one of the most relationship-driven businesses in the world.
Sign Up to Our Newsletter
