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Fitness

OutFit Training Unveils Affordable Fitness Franchising

With Randy Hetrick's OutFit Training, budding fitness entrepreneurs can hit the road and bring outdoor mobile workouts to clients nationwide.

Courtney Rehfeldt • Nov 30 2023
Finance

Sweat Founders Buy App Back From iFit Just 2 Years After Sale

One of the most popular fitness apps for women, Sweat is back in the hands of its co-founders following its 2021 sale to iFit.

Courtney Rehfeldt • Nov 30 2023
Finance

Fitness & Wellness Market Healthy Despite Post-Pandemic Woes, Investors Say

Top fitness and wellness investors share their thoughts on the industry’s financial health now and in the future.

Josh Liberatore • Nov 30 2023
Finance

Fit Tech Firm Sport Alliance Gets $100M for International Expansion

Sport Alliance, which provides software solutions to sports and fitness facilities, has received its second investment from PSG Equity.

Courtney Rehfeldt • Nov 30 2023
Fitness

The Fit Guide Launches in Dubai, Eyes More in the Middle East

The Fit Guide has laid the groundwork this year as the first-ever international rating system that revolutionizes the fitness industry and is now wrapping up 2023 with a long-awaited launch in Dubai. 

Courtney Rehfeldt • Nov 29 2023
Reviews

Product of the Week: Are Feetures the Best Running Socks on the Market?

If you're a serious runner, Feetures socks are a fantastic investment in your feet and your running wardrobe.

Elizabeth Ostertag • Nov 29 2023
A shot of Moawia Eldeeb, co-founder and CEO of Tempo in front of the at-home fitness equipment.
Tech

CEO Corner: Tempo’s Moawia Eldeeb Is Changing Fitness With AI

Tempo is one of the hottest brands in smart fitness, raising $220 million in 2021 for its AI-powered approach to strength training.

Josh Liberatore • Nov 29 2023
Wellness

StretchLab Continues Rapid Expansion, Hitting 400 Studio Mark

The Xponential Fitness-owned StretchLab has opened an assisted stretching location every three days in 2023.

Courtney Rehfeldt • Nov 29 2023
Wellness

Gen Z, Millennial Employees Prioritize Workplace Wellness

Lifesum survey data reveals that young consumers increasingly expect employers to support them on their health and wellness journeys.

Courtney Rehfeldt • Nov 29 2023
woman deadlifts at a BFT studio
partnership

BFT Brings Elite Strength & Conditioning to Boutique Fitness 

Xponential Fitness' newest brand is capitalizing on the rise of strength training with a fresh, fun and more inclusive take on the modality

Athletech Studios • Nov 29 2023
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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