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an image of Card.io founder and CEO Bell and his mother on Shark Tank
Fitness

Gamified Fitness App Scores Deal on ABC’s “Shark Tank”

Card.io, a gamified fitness app that brings communities and running groups together, scored an investment on ABC's "Shark Tank."

Courtney Rehfeldt • Oct 23 2024
Zumba dance members
Fitness

Zumba Partners with Wellhub

Dance fitness brand Zumba and corporate wellness platform Wellhub have teamed up to give employees access to Zumba classes.

Courtney Rehfeldt • Oct 22 2024
People working out in gym
Fitness Business

DISRUPT: F45 CEO Hints at Name Change, Talks Growth Plans

F45 Training CEO Tom Dowd has big plans for the brand, including a potential name change and a bigger push into wellness and recovery.

Josh Liberatore • Oct 22 2024
the exterior image of PickleRage in West Bloomfield
Fitness

PickleRage Plots 200+ Clubs Following Private Equity Firm Deal

PickleRage, an indoor pickleball franchise, is planning over 200 clubs across the U.S. following a deal with GreenPeak Ventures, a PE firm.

Courtney Rehfeldt • Oct 22 2024
doctor writing diet plan
Nutrition

MacroAi App Debuts with Diet Score Feature

MacroAi, a new fitness and nutiriton app, gives users a diet score and macro targets to ensure they hit their health goals.

Courtney Rehfeldt • Oct 22 2024
an image of the exterior of a Planet Fitness
Fitness

Planet Fitness ‘Flexing for Good’

Planet Fitness team members and franchisees have donated nearly 800 hours of volunteer work to support non-profits and local groups.

Courtney Rehfeldt • Oct 22 2024
StretchLab's new Honolulu location
Fitness

StretchLab Hits 500 Studio Mark in North America

StretchLab, the leading assisted stretching franchise under Xponential Fitness, has hit a new milestone with 500 studios in North America

Courtney Rehfeldt • Oct 22 2024
Diabetes Study Fasting
Research

Can the Fasting Mimicking Diet Help with Diabetes Management?

L-Nutra Health, a subsidiary of L-Nutra, has adapted the FMD into a Diabetes Regression and Remission Program (DRRP)

Elizabeth Ostertag • Oct 22 2024
An image of Costco
Finance

Peloton Partners with Costco for the Holidays

Peloton and Costco have partnered for the holidays to sell the Bike+ to members of the warehouse retailer.

Courtney Rehfeldt • Oct 22 2024
Cristiano Ronaldo and Vadim Fedotov celebrate Ronaldo's investment in Bioniq
Finance

Cristiano Ronaldo Invests in Bioniq, a Supplement Brand Valued at $82M

Cristiano Ronaldo is investing in Bioniq, a brand that uses blood test and health quiz data to create highly personalized supplement blends.

Josh Liberatore • Oct 22 2024
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Athletech News

Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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