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an image of AG1's new airport vending machine
Nutrition

Green Machine: AG1 Launches Presence at Airports

AG1 is the latest wellness brand to offer its products in airports, targeting health-conscious travelers who are on-the-go.

Courtney Rehfeldt • Dec 05 2024
Concept2 launches StrengthErg
partnership

Concept2 Prioritizes Versatility & Recovery with New StrengthErg

Concept2 has a new product ready for rollout that delivers strength training in an efficient and safe manner

Athletech Studios • Dec 05 2024
headshot of Seed co-founder Ara Katz
Wellness

CEO Corner: Seed Health’s Ara Katz on the Science of Probiotics

Ara Katz co-founded Seed Health in 2015, growing it into one of the biggest brands in the booming microbiome and probiotics space.

Josh Liberatore • Dec 04 2024
exterior shot of an Orangetheory Fitness studio in Boca Raton, Florida
Fitness Business

Orangetheory Expands with New Studios in U.S. and Saudi Arabia

Orangetheory Fitness expands with new studios in the U.S. and Saudi Arabia, highlighting global growth and the GCC's booming fitness market.

Courtney Rehfeldt • Dec 04 2024
a MyNetDiary app user scanning a meal with their new AI feature
Nutrition

MyNetDiary Adds AI Meal Scan Feature

Diet and nutrition app MyNetDiary has unveiled a new function so users can snap a photo to calculate nutrients.

Courtney Rehfeldt • Dec 04 2024
a client receiving BTL's Emsculpt Neo, which has been added to Alo Wellness Clubs
Wellness

Alo Wellness Clubs Add Wellness Offerings with BTL Partnership

Members of the exclusive NYC and LA Alo Wellness Clubs can now benefit from BTL wellness tech such as Emsculpt Neo and Emsella.

Courtney Rehfeldt • Dec 04 2024
The Novus, a high-end luxury residential apartment that will house Solidcore.
Fitness Business

Solidcore Signs Lease at Luxury Residential Building

Solidcore, the Pilates-inspired strength training brand, is moving into The Novus, a luxury residential building in Durham, N.C.

Courtney Rehfeldt • Dec 04 2024
a group of GymGuyz personal trainers in front of their signature van
Fitness

GymGuyz Founder on Why Human Connection Always Wins

Josh York, founder and CEO of mobile personal fitness franchise GymGuyz shares his industry-disrupting formula for success and what's next.

Courtney Rehfeldt • Dec 04 2024
Strava Year Report 2024
Research

Strava Fitness Report Highlights Trends Around Social Workouts, Recovery & Gear

The Strava 2024 Year in Sport report highlights these trends, providing a comprehensive overview of the current fitness landscape.

Elizabeth Ostertag • Dec 04 2024
Growl boxing bag hangs on a wall
Finance

Growl Raises $4.75M for Boxing Bag That Puts a Coach in Your Living Room

French-American startup Growl is on a mission to bring the benefits of boxing fitness to the masses through virtual coaching and gamification.

Josh Liberatore • Dec 04 2024
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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