Where Is Fitness Headed?
Les Mills founder Phillip Mills on why people build their lives around fitness.
24 Hour Fitness partners with Action for Healthy Kids to host open gym days and create wellness resources to inspire health and activity.
The past ten years of the Apple Watch have marked the evolution of one of the world's most important wearables.
Technogym — long revered as the global benchmark for intelligent training solutions — is no longer just shaping the future of movement. It’s shaping the future of health itself.
The founders and C-suite executives of CrossFit, Hyrox, Strong New York and The Athletic Clubs offer their takes on the power of community
Celebrity trainer Fredrick Hahn is franchising SlowBurn, his no-sweat strength training method that prioritizes efficiency and results.
Mira’s new Hormone Innovators initiative aims to accelerate progress in women’s health by recognizing game-changing work.
AdiClub members in the U.S. and Canada can access up to 12 months of Strava’s premium features for a limited time in the Adidas app.
BodyArmor launches its largest campaign to date with a rebrand and “Choose Better” message, debuting during the NHL Playoffs this weekend.
Gen Z-loving fitness events are evolving into social, sensory-rich experiences—here's how fitness operators can lean in.
The unique, community building culture of Fitstop is leading the fitness brand to new places and into the lives of new members
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