Lululemon storefront

Lululemon Cuts Full-Year Guidance as Competitors Circle

It’s been a rough summer for Lululemon, marred by a failed leggings launch and slumping sales in its women’s category […]

Xivic Helps Fitness Brands Win in the Digital Age

A modern technology consulting firm, Xivic’s solutions range from QR code-based workouts to something as sophisticated as a vocal biomarker […]

pickleball court, blue and green

How PickleRage Uses Technology and Partnerships to Win the Game

The pickleball franchise is investing in game-enhancing technology and partnerships to stay at the top of its game As pickleball […]

Beth Potter woman leaning up against railing

Walla Appoints Beth Potter as VP of Sales During Brand Expansion

Potter brings extensive experience in boutique fitness studios to the table Despite women comprising 47% of the total U.S. workforce, […]

women work out at Kohr Method

How Kohr Method Used Momence Software To Transform Its Wellness Biz

Despite primarily serving members of an older age who are naturally less tech-savvy, Momence’s user-friendly interface has come in handy […]

A young hispanic woman in a gym uses her smartphone and credit card while sitting on a blue mat

The Best Labor Day Fitness Sales to Shop This Weekend

Labor Day weekend unofficially signals the end of summer, but there is a silver lining. The national holiday is also […]

Laptop open to portal

EGYM Launching Digital Education Portal

The fit tech company has laid the groundwork in advancing personalized training and giving its clients an edge  Knowledge is […]

Paralympics athlete working out

Technogym Appointed Exclusive Supplier of the Paralympic Games

On the heels of a remarkable summer at the Paris Olympics, the fitness tech leader is helping elite athletes redefine […]

Smart ring

Ultrahuman Expands U.S. Presence with Launch of Ring AIR at Verizon

Does the smart ring’s expansion into Verizon’s retail stores mean the smart ring market might just be getting started? Ultrahuman […]

Cortisol Face: Separating Fact from Fiction

Social media influencers have popularized the term “cortisol face,” but experts warn that the real causes are far more serious […]