An image of a woman using a connected Pilates Reformer

Reform RX Lands $5.1M Investment in Landmark Deal for Connected Pilates Reformer

It’s not just Pilates fitness franchises that are overperforming; the market for Pilates Reformers is just as promising Reform RX, […]

woman works out at a barre3 studio

The Best Barre Fitness Franchises To Open

Before you decide, let us help you vet barre studio franchise opportunities In the dynamic world of fitness franchising, few […]

woman works out on a Pilates reformer

The Best Pilates Franchises To Open

Get to know the studios aiming to stretch Pilates’ appeal even further in the years to come Exploring options to […]

woman working at desk

Why Outsourcing Sales Could be the Best Decision You’ll Ever Make

Five compelling reasons to consider a remote sales team A studio’s success fundamentally depends on sales. Without a solid membership […]

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The Week in Review: ATN Rewind

There’s always something happening at the intersection of fitness, wellness, technology and finance, and sometimes it’s easy to miss the […]

Padel Haus entrance in Dumbo, Brooklyn

Padel Haus Heads to Atlanta in Latest Expansion Move

The brand now has seven locations open or upcoming as hope grows that padel can follow in pickleball’s footsteps as […]

Fitness Fitness gym entrance

Multi-Unit Development Deal with BlackRock Impact Opportunities Fuels Retro Fitness

Retro Fitness is set to open new locations across several states this year and next, with long-term international growth ambitions […]

burn boot camp

Burn Boot Camp’s Winning Formula: Empowerment, Passion & Results

A look into the brand’s growth, vision, and what sets it apart, as shared by franchisee Jim Safron In 2012, […]

Runningman 2024 in Rome, Georgia

Runningman 2024 a Success as Experiential Wellness Gains Ground

More than 1,000 people attended Runningman 2024, a three-day event featuring a choose-your-distance race and the world’s largest indoor sauna […]

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Fitness Franchises Require Consistent Messaging for Success, Advises Marketing Pro

A new brand management platform solves the common branding and marketing pain points fast-growing fitness franchises and multi-unit brands face […]