Fitness Meets AI: Transforming the Industry From Within
Artificial intelligence (AI) has already fundamentally changed the fitness and wellness industry. Athletech News breaks down how.
Xponential Fitness President Sarah Luna Exits Fitness Franchisor
Sarah Luna is out as president of Xponential Fitness, a boutique fitness and wellness franchisor that spans several brands.
Fit:match & Intel Unveil New 3D Body Scanning Technology
In partnership with Intel Corporation’s RealSense technology, Fit:match has launched Reflect, a one-sensor 3D LiDAR body scanning system.
Perspire Sauna Studio Turns Up Heat in North Carolina
Perspire Sauna Studio is expanding in North Carolina with an eight-unit development deal for Raleigh and surrounding areas.
Precor Distributor Advantage Sport & Fitness Gets Acquired
The Amenity Collective is acquiring Advantage Sport & Fitness, creating what it says is North America's largest fitness distributor.
Endorphins Studios Launches as Next-Gen Content House for Fitness Brands
Endorphins Studios will offer video production and game-creation tools across AI, virtual reality and more.
Checklist: Capitalizing on Fitness App Industry Growth
These essential strategies will help you build a winning fitness app and thrive in the rapidly growing digital fitness market.
The Fit Pro’s Approach to Self-Promotion in 2025
As the fitness industry continues to grow, so too should a fitness professional's approach to marketing and promotion.
Walkability Could Pave Way for Improved Health, Researchers Say
A new study finds that walking-friendly areas have higher rates of walking participation, which could improve health.
Planet Fitness Poised for Strong 2025, Analysts Say
Analysts believe a new marketing approach and adding more strength training equipment will set Planet Fitness up for success.
